Resources

Below you will find some of our favorite marketing resources for small and locally-focused businesses. If you believe we’re missing something valuable, please let us know.

ionadas local Resources

• Avoid Local SEO Mistakes (white paper)
• Google Places Heatmaps
• Small Business Marketing Blog
• Video
  • November 2009: PubCon Interview
  • November 2009: WebProNews Interview

Search Engine Optimization

• SEOBook
• Search Engine Land: Locals Only
• Understanding Google Maps & Local Search

Social Media

• Search Engine Land: Let’s Get Social

Paid Search Advertising

• Search Engine Land: Paid Search
• The Small Business PPC Art of War (Marketing Pilgrim)

WordPress

• Eight Plugins Every WordPress Website Should Have (ionadas local blog post)
• ThemeForest (WordPress Themes, most under $50)
• WordPress Plugins

General Local Business Marketing

• Borrell Associates (industry analysts)
• PubCon (SMB Internet Marketing Conference)
• Search Engine Land: Small is Beautiful
• WebmasterWorld